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BURGER KING® INTRODUCES FALL PRODUCT MENU

August 28, 2013

 

Limited-Time-Only Items including NEW French Fry Burger for only $1 and the return of Chicken Parmesan Sandwich

MIAMI – August 28, 2013 – Burger King Worldwide, Inc. (NYSE: BKW) today revealed its fall menu lineup including the new French Fry Burger available for only $1 on the value menu and the return of a guest favorite, Chicken Parmesan Sandwich. Based on a successful summer launch, BURGER KING® will also continue to offer guests the Buffalo Chicken Strips through the end of October.  

“At BURGER KING® each season, we look to provide our guests with something new as well as bringing back old favorites. This fall, we have a perfect combination of both. We are reintroducing the Chicken Parmesan Sandwich – back by very popular guest demand and simultaneously sharing new twists on American classics with our French Fry Burger” said Eric Hirschhorn, Chief Marketing Officer, North America. “What’s more American than burgers and fries? Since the introduction of our World Famous WHOPPER® sandwich in 1957, we’ve seen our guests putting fries on our burgers and with that insight in mind the French Fry Burger was created – a perfect pairing of the two – at a great price.”

The fall menu items include:

  • French Fry Burger ~ A value menu item that combines fries into the meal priced at only $1. Savory flame broiled beef patty topped with crunchy BURGER KING® French fries, crisp lettuce, ketchup and creamy mayonnaise all on a warm toasted sesame seed bun. Available September 1st. 
  • Chicken Parmesan Sandwich ~ A premium white meat TENDERCRISP® chicken fillet generously breaded with homemade seasoning carefully topped with tangy marinara sauce and melted parmesan cheese all on a warm, toasted, artisan-style bun. Available now through the end of the year. 
  • Buffalo Chicken Strips ~ Premium white meat chicken battered in a seasoned home-style breading then tossed in a hot and spicy buffalo sauce. Available now in three-piece and five-pieces nicely paired with ranch dressing through October 27th. 

The fall menu items are available through the end of the year at participating BURGER KING® restaurants in the U.S.

About Burger King Worldwide
Founded in 1954, BURGER KING® (NYSE:BKW) is the second largest fast food hamburger chain in the world. The original HOME OF THE WHOPPER®, the BURGER KING® system operates in over 13,000 locations serving more than 11 million guests daily in 89 countries and territories worldwide. Approximately 99 percent of BURGER KING® restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. To learn more about Burger King Worldwide, please visit the company's website at www.bk.com or follow us on Facebook and Twitter.

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CONTACT:
Brooke Scher Mogan                              212-230-1800                brooke@alisonbrodpr.com
ALISON BROD PUBLIC RELATIONS                                           bk@alisonbrodpr.com

 

Not all products shown are available in every restaurant. Price and participation will vary. Note: Certain activities provided via this website may be covered by U.S. Patent 6,585,516

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